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Using either insurance mailing list compilers or list brokers with insurance agent clients are a giant step above trying an totally unrefined listing of names. A compiler has, as will be pointed out, reasons why momoko names they provide are superior.

True mailing list compilers use a wide variety of sources, gathering data to compile a list. Do not confuse this with those sources taking multiple sources, merging data, and eliminating duplicates. For a mailing list compiler, specializing in only one type of list is normal. Here are 13 reasons their methods outshine others.

This report could contain 19 reasons or 33 reasons, but here are 13 major reasons: So not to duplicate words. LB = list broker and LC = list compilers.

1. Aurora King Kong model mailing LC are Munny direct source, the owner of all the data used.

2. A LB finds you a copy of a list someone else has created.

3. The LC have all the data records and supporting information to create a custom list for a client. The result is a list of names closely matching the client's needs.

4. A LB often will locate a list derived from telephone directories or state public records. These lists do not weed out people that cannot even remotely be considered prospects. You end up with more suspects than prospects.

5. Mailing LC realize the need of purchasers not wanting a very large list. Their minimum order could be as low as $300. This means the user also has lower postage and printing fees to get their message out.

6. A LB normally worka on a commission style broker's fee, paid by the list owner. Therefore an order for under $500.00 is usually not accepted.

7. The LC spend countless hours evaluating the data from each source they use. Acquiring data means analyzing to see if the information meets the quality standards to offer a list purchaser. As a result it might take the data records of 12,000 individuals to come up with 5,000 quality records.

8. Commonly a LB knowingly will offer you an inferior list from the choices available to them. For example a good list paying the list broker 15%, may be "overlooked" for the one compensating 30%.

9. The LC spends considerable daily or weekly time just changing addresses, making corrections, and deleting others from the names being offered.

10. Many a LB are a jack of all trades. This means that during the course of a year they may rent out lists to their clients wanting a hundred different occupations.

11. The LC are specialists. Ask 20 questions about the list and you will likely get 20 truthful answers. This is especially true if the have remained under the same ownership for many years.

12. A LB personally assumes no responsibility if your list performs well below your expectations. He may blame the list source, and that same week rent that identical list to another client.

13. The lists that a LB offers are rarely priced at a flat total fee. There is $5/thousand added for this and $20/thousand added for that. What starts out as "advertised" is rarely what you end up with. Sort of like the car ad on Alien action figure Base price $22,000, and then in small print, price as shown $29,870 plus taxes and destination fees.

List brokers overall do a good job, but if you can find an actual insurance list compiler you will do considerably better.

Well published author, Don Yerke likes to concentrate on what you don't know or what no one else dares to print. Tell it like it is

Watch for his new paperback book debuting on Amazon early this summer. It is loaded with great insurance marketing and recruiting information

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